Tour d’Afrique, 90-day Cycling Tour, Kicks off in Cairo

 

Cairo, Egypt; 26 January 2016 – The Egypt Tourism Authority (ETA) has announced today that Tour d’Afrique, the trans-continental cycling tour, kicked off in Egypt on January 15, 2016. Covering almost 12,000 km in four months, this is the 14th edition of the Tour d’Afrique – a test of mind, body, and bicycle. Starting at the Pyramids,

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under the watchful eyes of the immortal Sphinx,

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the cyclists are heading south along the Red Sea and the Nile River in Egypt, visiting the famous sites of Luxor, Aswan and Abu Simbel, before entering Sudan via a new land crossing.

“Entering its 14th year, Tour d’Afrique has been a pivotal touristic event for Africa,” said Egypt’s Minister of Tourism Hisham Zaazou. “All participants will gain an unforgettable, scenic experience – starting at the oldest and most iconic place in the world – all while challenging themselves to cycle across our diverse continent. We are honored to kick off the event in Egypt, and look forward to welcoming the participants as they pass through our sites in Luxor, Aswan, and Abu Simbel.”

The trans-African crossing from Cairo to Cape Town has been one of the world’s ambitious journeys ever since Cecil Rhodes’ 19th century dream of connecting South Africa and Egypt by rail. Since then, the route has become an iconic goal for global adventurers. Cyclists will travel along the Nile past ancient temples, through the Sudanese desert, and up and down the biblical landscapes of Ethiopia’s rugged Simian Mountains. After crossing the Equator in Kenya, they will pedal past legendary Mount Kilimanjaro, to Lake Malawi, Victoria Falls, and along the edges of the Kalahari and Namib deserts, en route to the finish of their epic journey in Cape Town, South Africa.Untitled3333

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Egypt Tourism Authority Launches New #thisisegypt Campaign

ETPA-January1 (18)

The Egyptian Tourist Authority (ETA) has announced today the launch of a new campaign titled “This is Egypt” (#thisisegypt), to kick-start a major domestic campaign to drive growth in the tourism sector.

♦In a departure from previous ETA campaigns, #thisisegypt will be adigital-first, focusing on peer-to-peer advocacy and digital media.

In addition to the traditional advertising methods that will be undertaken by the ETA, #thisisegypt will be the first new campaign for the tourism sector since 2012.
This Is Egypt focuses on personalizing the Egyptian experience by encouraging Egyptians to celebrate and share what theyvalue most about their country on all social media platforms – and play a positive role in retelling the nation’s narrative.
The hashtag, #thisisegypt, originally began as a grass-roots movement developed by Egyptians, and was adopted by the ETA as the campaign to give all Egyptians a chance to play a role in boosting tourism by portraying an experiential and authentic image about the country to the world.
♦The three-year campaign will focus on attracting and engaging diverse audiences, with a focus on millennials who are driven by personal experience, passion and adventure. Recent studies have shown that millennials take a higher number of trips annually compared to other age groups, driven by the aforementioned factors.

♦Millennials also have the highest level of influence in their respective communities, which indirectly affects the travel decisions of their peers – upon which this campaign heavily relies.
♦The campaign will highlight Egypt’s touristic destinations into four main geographic attractions: the Nile Valley, the Red Sea Riviera, the White Mediterranean and the Western Desert. The four destinations will be promoted across different audiences and seasons based on each of the targeted markets’ unique attraction points.
♦“The #thisisegypt campaign is built for Egyptians, by Egyptians,” said Egypt’s Minister of Tourism Hisham Zaazou. “Now more than ever we want all Egyptians to explore our country and share their positive visuals, and help reshape Egypt’s image to the world.”
The campaign comes as Egypt continues to work around the clock to enhance safety and security procedures to ensure the well-being of all travelers.

♦The country recently passed an assessment by the International Civil Aviation Organization (ICAO) with inspectors from Russian, Dutch, Emirati and Italian airlines, and is also collaborating with delegations from the United Kingdom, Germany and Russia to implement the strongest security measures possible. As it launches the #thisisegypt campaign, Egypt has pledged to do all that is possible to provide all visitors – internal and external – with a safe and enjoyable experience in the country.
♦The domestic campaign will be followed with another extensive GCC and international campaign at a later stage.

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About The Egyptian Tourist Authority
Egyptian Tourist Authority was established in March 1981, by presidential decree No. 134 endorsing a recommendation by the Minister of Tourism.

♦ The Authority is dedicated to promoting Egypt as a first class tourist destination, in line with the rise of tourism marketing as an independent discipline and the emergence of new tourism promotion tools.

♦ The Authority responded to the increasing competition in the travel and tourism industry, by adopting an advanced structure capable of dynamically dealing with the situation.

♦The completion is due to the rising number of new attractive destinations, budget airlines and the huge progress made by the airlines industry.

#Kitesurfing #WorldCup in #RedSea – 28th of May

10275607_763378560373668_4995269692683816996_oThe Red Sea Kitesurf World Cup 2014 is set to take place from May 28th to June 1st at the Palm Royal Resort in Soma Bay, Egypt. Prize money for this new freestyle event is $57,000. The commencement of the Red Sea Kitesurf World Cup, organized by ACT Agency GmbH, will also mark an historic moment as it will be the first PKRA World Cup in Egypt.


Registration: Online registration fee for this event is $110 and it is due by May-15-2014. Late registration or onsite registration will incurr a $25 late fee.

How to get there: Fly to Hurghada Airport Egypt. http://www.hurghada-airport.co.uk

The transport from the airport in Hurghada to Palm Royale Resort and back is included in the price for the Special Riders Hotel Rate

Please make sure to make your accommodation reservations as soon as possible not later than the 15th of May.

Special Riders Rates (entire event stay)
• 45 US Dollar per night per person (2 pax per room)
• Special Rate includes full board (breakfast, lunch, dinner)
• Additional person: 45 US Dollar per night per person (please be aware that only one additional person per rider is possible)
For booking please contact….
• Kim Schumacher
• Schumacher@act-agency.com
• +49 40 414641-57
…and send her the following information:
• Surname and last name
• Female / male
• Time frame in which the accommodation is needed
• Flight infos (day and time of arrival in Hurghada, flight number and day and time of departure)

Water Conditions:
– Flat water conditions
– Sandy ground
– Water temperatures will be expected by 25-26 Celsius

Wind Conditions:
– During the event period we expect an average wind force around 16 – 18 knots,
– At the event site the wind is mostly side-shore from NNW

Bus add Warsaw
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Classic Egypt back on map as FCO relaxes advice for tourists visiting Luxor and Aswan

British tourists wishing to visit the Valley of the Kings, home to Tutankhamun’s famous tomb, can once again do so safe in the knowledge that they will be covered by travel insurance after the British government relaxed long-standing advisories.

The FCO is still warning against all but essential travel to a large part of the country including Cairo and the North Sinai but destinations such as Luxor, Aswan and the Abu Simbel temples in Nubia are back on the map.

A spokesperson for the FCO said: ‘We continue to urge British nationals already in Egypt to follow the instructions of the local authorities and obey curfews where they are in place. There remains a high threat from terrorism throughout Egypt. This has not changed.’

They continued: ‘As always, the safety of British nationals is a priority. We continue to follow developments carefully, and keep our travel advice under continuous review.

‘British nationals should continue to monitor FCO travel advice closely for any updates and stay away from any demonstrations or protests.’

Speaking at a holiday industry conference in London last week, Egypt’s minister of tourism Hisham Zaazou told journalists: ‘More than 18 countries have lifted the travel advisory on Luxor and Aswan. As soon as the FCO revises its travel advice for the UK, we will work tirelessly with our valued media, travel agent and tour operator partners to communicate that the whole of Egypt is open.’

http://www.dailymail.co.uk/travel/article-2500039/Egypt-map-FCO-relaxes-advice-tourists-Luxor-Aswan.html#ixzz2kdoGTpIN

Minister of Tourism said : Egypt open for tourism

Egypt

 

 

Egypt will end its state of emergency and lift all curfews in the country by November 14, according to Egypt’s Minister of Tourism Hesham Zaazou Speaking at World Travel Market at London’s Excel, he said, ‘Over 18 countries have now lifted their negative travel advice to key regions of the Red Sea, Luxor and Aswan. Egypt’s compass is now pointing in the right direction.’

Apart from the Red Sea resorts, the UK government currently advises against all but essential travel to most of Egypt including Luxor and Aswan, but the Minister hopes this is reviewed and expects to meet with the Foreign Office in the coming days.

 

Following this summer’s revolution and subsequent protests, Egypt has seen a huge drop in tourist arrivals. ‘It’s been a challenging time as over 4 million Egyptians work in tourism,’ he said. ‘In the last week of September, we saw a drop of 90% compared to last year which is huge. However, while the media has focused on negative images of Cairo, I want to stress that not one single tourist has been targeted.’

 

As part of the mission to win back tourists, the tourist board has launched their ‘Egypt Now’ initiative with live streams of key tourist hot spots in Egypt available on their website, as well as an ‘Egypt Travel’ mobile application  for visitors to plan their holiday.

 

‘One million British tourists visited Egypt last year and 1.46 million in 2010. We must be doing something right and we’re adamant we can retrieve these figures.’Blue hole entrance

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Egyptian Tourist Authority reassures travel industry at WTM 2013

During a press conference at World Travel Market (WTM) on Monday 4th November, Egypt’s Minister of Tourism, Mr. Hisham Zaazou, gave an update on the current situation in Egypt and the tourist authority’s plans for 2014. Mr. Zaazou stated, “More than 18 countries have lifted the travel advisory on Luxor and Aswan.” “Egypt ranks amongst the top destinations in the area; over a third of UK visitors have been to the country three times or more. Currently we are ranked as the top tourist destination across the Middle East and North Africa, accounting for up to 21.5% and 37.6% of tourism respectively. As soon as the FCO revises its travel advice for the UK, we will work tirelessly with our valued media, travel agent and tour operator partners to communicate that the whole of Egypt is open,” he continued. Looking ahead, Mr. Zaazou commented, “We’re embracing real-time online communications by utilising the latest visual technologies such as webcams and mobile apps to show exactly what is happening on the ground in Egypt now.

“2014 will bring a renewed and reinvigorated interest in Egypt as the ideal medium-haul historical, cultural and beach destination for British and Irish travellers. The destination’s abundance of world-class tourism attractions will again see travellers choosing Egypt for their holidays year-round,” he concluded.In 2014, the Egyptian Tourist Authority (ETA) will be undertaking a vigorous programme of education to ensure that the UK travel industry is kept up to date on all the latest tourism developments in Egypt. The UK team led by Omayma El Husseini, Director UK & Ireland, will develop and activate a strategic mix of tactical travel trade and consumer marketing campaigns to promote the destination’s abundance of world-class tourism attractions.

What’s new in 2014?
New developments in 2014 include:

  • El Gouna Water sports Complex Set to be one of the world’s largest cable water parks, the new complex will combine world-class water sports facilities with a new leisure and entertainment venue.
  • Ancient Sands Golf Resort, opening April 2014
  • Orascom Development is opening a new five-star, luxury apartment hotel as part of the new Ancient Sands Golf Resort. The hotel complex will offer 261 apartments in total, with 114 apartments opening with the hotel in April 2014.
  • Ritz-Carlton Hotel , Cairo will welcome a new Ritz Carlton Hotel in 2014.

Tourism minister sounds optimistic about Egypt tourism

hisham zaazou Tourism Minister Hisham Zaazou said he is optimistic that tourist rates in Egypt will return to normal.Many nations have dropped their travel warnings against traveling to Egypt,” he said in a press conference held on the sideline of his participation in the World Travel Market 2013, which is held in London on Nov. 4-7 That will help in restoring the normal rates of tourism after many nations have issued their travel warnings in the wake of the June 30 revolution,” he said.He acknowledged the country has suffered from setbacks in tourism.

The tourist rates decreased by 35 percent in July compared to the same month last year, the minister said, adding the number of tourists continued to decrease till reaching 90 percent in September.The minister criticized the bleak and negative image that is being portrayed by some media outlets regarding the latest developments in Egypt.

Hurghada Again & Again

One of Egypt’s very first tourist hot spots, Hurghada, still retains the charm of the good old days, yet with a brand new look.
For long, Hurghada has been regarded as a divers’ haven. By all means it is. Whether you are looking for colorful corals, or for wreck diving, there is something to keep you busy underwater.
Windsurfing, sailing, deep sea fishing, swimming, snorkeling and diving are all activities you can do there.
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Beaches
All the beaches in Hurghada are privately owned by hotels and clubs and are accessible only to their guests or for a fee for outsiders. Some of the recommended beaches are:
Elysees Dream Beach, located at the entrance of the boule-vard. It is a private beach open 9 am to 7 pm. There is a restaurant and a bar on the beach and the cost is reasonable for non-resort staying guests.
Old Vic Beachis one of the most well-known and populated beaches as it is protected
from the waves and winds of the sea. There is a good water sports center, a bar and restaurant and sun beds with umbrellas. Also located at the Boulevard.
Aladdin Beach Resort has a nice amphitheater, beach disco, an open air animation studio,coffee shop and more. Sports and beach activities are available, as well as, sun beds.
Aside from these beaches, outsiders can also use hotel beaches by paying for day use such as the Steigenberger Al Dau, the Marriott Beach Resort, Coral Beach Rotana Resort and others.
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Other Egyptian restaurants with good ratings are:

Hefny’s seafood, if you can overlook the décor, you will not be sorry, especially if you order the calamari dish.
It is located on Mina Street and El Minathat is said to have fresh fish always. Order grilled or fried along with a variety of side dishes. Also located on Mina Street.
Also don’t miss on Felfela located on the sea shore with a great panoramic view. Dishes offered include mixed grills and lentil soup.
An Evening Out
Have a walk after dinner on the Marina Boulevard before you head to one of the many bars dotting Hurghada Marina Boulevard. The town’s most famous Papas Bar is a great place to watch the game or shoot some darts, while Shade Barwith its funky coloured and comfy beanbags is a great place for a casual get-together.

As a finale to your night out at the boulevard, there is no better place to be than the hip and trendy Hed Kandi, to dance the night away at Hurghada’s ultimate clubbing venue.
Papas Bar Tel: +2-016/8833554, Shade Bar Tel: +2-010/3441813
Hed Kandi: Tel: +2-016/8833556

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Other evening venues
Hurghada is never without evening outings including Little Buddha with its trendy cocktails and chic ambiance and excellent Sushi. Located at Sindbad Resort on Village Road.
The Ministry of Sound has the DJ from the London Ministry of Sound flying in regularly to play great tunes and there are several theme nights. Located on the beach near Sakkala.
The Hard Rock Cafe comes complete with a guitar, old photographs adorning the walls and an incredible collection of rock memorabilia. There is an open-air seating, a pool bar
and great music. Located at Alkora Road. The Dutch bar
is one of the oldest in town and known for its kitsch appeal
and interiors. Located inside the Princess Hotel.
Hotels
There are over 270 hotels in Hurghada alone. You can make your choice from 2-star hotels to 5-star international chain hotels. Some have their own beaches and others
are located inside the city.
Other Options
Over and above, if you opt for an apartment hotel there are the Resort Apartments. The apartments have a mix of 1 and 2 bedrooms, fully equipped with linen and towels and
kitchen utensils. The main feature is the two large swimming pools and is a 15-minute walk from the Old Vic Village beach.
Address: Mohamed Said St. Al Kowthar.

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Spas in or nearby Hurghada
The Oberoi Spa, managed by Banyan Tree, offers a safe haven from busy schedules and the rush of daily life.
The Oberoi Massage uses the palms and fingertips to apply pressure to stimulate blood circulation and induce a state of total relaxation. For those who prefer a firm massage,
the Pharaoh’s Massage uses a technique of deep pressure that helps to relax worn out tissues and muscles in the body.
Tel: +2-065-3440777

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Steigenberger Al Dau Beach Hotel features a full-service spa that includes massage and treatment rooms, facial treatments, body treatments, and beauty services.
Tel: +2-065-3465400
The Desert Rose Resort offers a full-service spa that features massage and treatment rooms and beauty services. In addition to an outdoor pool and a children’s pool,
The Desert Rose Resort provides a private beach, a health
club, and a spa tub.
Tel: +2-065-3460600
Hurghada Marriott Red Sea Resort features spa services, massage and treatment rooms, beauty services, and a hair salon. In addition to an outdoor pool and a children’s pool and a private beach.
Tel: +2-065-3446950
Swiss Wellness Spa Resort 30 comfortably furnished en-suite rooms. The steam room
and sauna are available as well as recognized treatments and therapies including professional massages and a fitness room. A menu for vegetarians and diabetics is available.
Sheraton Road, Riviera Village. Telephone: +2-065 344 94 78 &
+2-065 344 94 79
Getting around Hurghada
Local taxis from the hotels are the best transportation. The only public transport available is the Jals Jalls, Toyota minivans and have no fixed routes, if you find one, just wave. It would do well, if you hire a car or bike, from agencies around the airport or town center.

Soma Soma-bayBay:

An all-in-one Red Sea experience Did you ever dream of experiencing the whole of the Red Sea without having to travel from one spot to another? Well, no need to dream anymore, just head to Soma Bay.Located about 45 km south of Hurghada International Airport, the fast-growing tourist complex of Soma Bay offers a reminiscent experience flavoured by its over-the-top accommodation facilities and wide array of activities, sports, and excursions on offer.The latest addition to Soma Bay’s hotelier scene is the exquisite Kempinski Soma Bay. Service exceeds your expectation of a five-star hotel with the individualized experiences the place offers. Having your lunch table set in the sea and enjoying your meal while the water tingles your feet is not a wishful thinking; all you need to do is voice your wish and Kempinski Soma Bay will manage the rest. Another mind-blowing accommodation facility in Soma Bay is the elegant and classy La Résidence des Cascades. A golfer’s dream-land, the place is designed and equipped to give you a dream golfing vacation. It comes with a stunning 18-hole par-72 golf course designed by the South African golf leg-end Gary Player. Enjoy golfing with the open sea in sight and the surreal Red Sea mountain peaks in the backdrop. La Résidence des Cascades is not all about hole-in-ones or perfect swings, there is more into it that just golfing. The hotel’s spa, Les Thermes Marins, offers a rare opportunity to revitalize your well-being with the much appreciated Thalasso treatment. Its wide range of therapies includes underwater massages, jet showers, and seaweed wraps. Les Thermes Marins trademark is actually its Aquatonic Pool; a 750 square meter body-toning pool that leaves you floating on clouds of relaxation.Soma Bay offers a wide range of activities that keep out-door addicts coming back for more. Diving is still the Red Sea prime sport and Soma Bay has its good share of diving spots. Right on its doorstep there are sites like the amazing Seven Pillars. It is a 10- to 12-meter dive into a surreal world of underwater colors. Look for the giant Napoleon fish – it is quite friendly with humans.

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If you are looking for other underwater adventures, the dive clubs in Soma Bay offers a long list of diving spots including sites like Panorama Reef, Tobia, Abu Kafan,
Claude Reef, Ras Abu Soma, Hamdallah Reef, and the Salem Express wreck.Soma Bay is the perfect place for the thrilling water sport Kite Surfing. The place is blessed with an amazing reef-less lagoon and a constantly blowing wind; together they make
the perfect conditions for kite surfing. If you are not that much into kite surfing and prefer a more classical water sport, you can always head to Kempinski’s water sport center. There you can have some good old windsurfing or go for a propitious catamaran sail enjoying the cinematic sunset views of the glamorous Red Sea.
Kempinski Soma Bay
Tel: +2-065 3561500
http://www.kempinski-somabay.com
La Résidence des Cascades
Tel: +2-065 3542333
http://www.residencedescascades.com
official website :

http://www.egypt.travel 02__LOPL0021

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Hisham Zaazuo the Minister of Tourism Resigned 1st July

Each of the Minister of Tourism, Environment,Communication and the Minister of State for Parliamentary and Legal Affairs resigned  formally to the Council of Ministers to submit it to the presidency.

In protest at the poor performance of the institution of the presidency and not dealing with the will of the people and not to pay attention to events that fill the areas of Egypt .

hisham Zaazou

Egypt Participating at ITB Berlin 2013

Egyptian Minister of Tourism Hisham Zaazou headed a high level delegation representing Egypt at ITB Berlin 2013 that took place during the period from 6th to 10th of March 2013.

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Nearly 100 exhibitors representing the most important Egyptian hotels, travel agencies, the Hotel Association, and the Travel Agents Association where exhibiting at the Egyptian pavilion covering an area of 1515 m2

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It is worth mentioning that Egypt was the partner country of ITB Berlin in 2012. In this respect Egypt had taken the opportunity to maximize the coverage and promotion about the Egyptian destinations through a marketing strategy that included intensive advertising campaigns through conventional and non-conventional advertising channels as well as a public relation strategy that has been launched since the beginning of 2011. The campaign focused on wide participation in all major touristic and cultural events, the launching of press conferences and workshops.

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ITB Berlin hosts around 106644 exhibitors representing 187 countries, in addition to 7000 Journalists representing 94 countries.

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